Franchise Development

Franchise development isn’t for the faint of heart. But we’re with you to ensure you have the resources, tools and systems to build your brand’s recruitment to new levels.

What will recent economic events mean in the long term? AlphaGraphics senior direct of franchise development posed that and other questions to several franchise leaders: Tasti D-Lite Chairman and CEO James H. Amos, CFE; The Dwyer Group President and COO Mike Bidwell, CFE; Edible Arrangements President and CEO Tariq Farid; Management 2000 Founder & President Bob Gappa, CFE; and Dunkin’ Brands Vice Pres. of Franchising Lynette McKee, CFE.

A key element of growing and expanding any franchise brand starts with recruitment. And the right recruitment is about attracting top-quality individuals who are a right fit and have a burning desire to climb in and learn your franchise system. These must be individuals who want to build a business to accomplish their own personal missions and goals. Many veterans fit this description. If military personnel are right for your model, you should consider the International Franchise Association’s VetFran program.

How do acquisitions affect franchisees? This question will be addressed much more frequently by management teams from both buyers and sellers as acquisitions become more common. Companies that franchise have caught the attention of private-equity firms, investment bankers, multi-brand franchisors, and Fortune 100 companies like Home Depot and UPS. Bottom line—the franchise method works and it’s attracting new investors and capital. Smart management teams will look deeply into how the acquisition will, directly and indirectly, impact franchisees if they want to create the most value.