The CGI Franchise Blog

We are committed to providing value-added content to help you grow and strengthen your brand’s recruitment process and franchise development.

Art Coley and Mike Weinberg Partner Together for a First in Franchising

Award winning author, Mike Weinberg, and Art Coley have partnered together to create a twist on the New York Times Best Seller, Sales Management. Simplified. Temple, TX – CGI Franchise has spent years creating a sustainable and proven process called the Recruitment Operating System®, also known as ROS®. They have spent countless hours creating training programs […]

Franchise companies using ROS® in 2020 did more than 500% better with recruitment than the franchise industry

Temple, TX – Over the past year, there has been a lot of change happening around the world and when you have a multitude of change, you have to adapt. CGI Franchise and Brand Partners did just that.

Nautical Boat Club Becomes the 13th Brand Partner of CGI Franchise

Temple, TX – Nautical Boat Club, pioneers of the boat club industry, took a leap of faith and joined CGI Franchise as their newest Brand Partner to level up their recruitment.

6 Steps To Hitting Your Franchise Sales Target in 2021

Depending on the study or survey, up to 90% of franchise companies do not hit their annual recruitment signing targets year in and year out. One root cause is that too many franchise executives have no problem setting lofty goals or targets, but when it comes to reliable forecasting to identify what will prevent success, they fail miserably.

Recruitment Target vs Recruitment Forecast

Depending on the study or survey, up to 90% of franchise companies do not hit their annual recruitment signing targets year in and year out. One root cause is that too many franchise executives have no problem setting lofty goals or targets, but when it comes to reliable forecasting to identify what will prevent success, they fail miserably.

Managing Franchise Recruitment Like It’s Covid-19

Gather two groups of recruitment numbers: one set for YTD, and the other since Friday, March 13th, the date recruitment numbers and metrics started to shift rapidly.Any changes in resource allocation, strategy, staff, marketing, messaging, etc. should be made for only one outcome: improving these 5 critical metrics. If you don’t start here, you’ll be recruiting in the blind, and that means wasted time, money, and energy.

5 Critical Metrics for Franchise Recruitment & Development During Covid-19

Gather two groups of recruitment numbers: one set for YTD, and the other since Friday, March 13th, the date recruitment numbers and metrics started to shift rapidly.Any changes in resource allocation, strategy, staff, marketing, messaging, etc. should be made for only one outcome: improving these 5 critical metrics. If you don’t start here, you’ll be recruiting in the blind, and that means wasted time, money, and energy.