Franchise Development

Franchise development isn’t for the faint of heart. But we’re with you to ensure you have the resources, tools and systems to build your brand’s recruitment to new levels.

Woman recruiter talking on the phone with a franchise candidate.

Mastering the Right Questions for Better Candidate Calls

Make better recruitment calls with practical tips for recruiters and managers. Ask the right questions to uncover true motivations.

Franchise recruiter speaking with a candidate.

Why You Should Prioritize a Robust Mystery Shopping Program for Your Franchise Recruitment

Elevate Franchise Recruitment with Mystery Shopping. Uncover recruiter strengths, enhance training, and drive growth. Learn more!

A group of Recruitment Managers and Executives.

Recruitment Excellence

Unveil the traits of exceptional recruitment managers and leaders in the franchise industry. Discover what sets masters apart from the rest.

Magnet attracting leads.

Busting 2 Lead Gen Myths 

If you think you’re off track on lead generation, read these two lead gen myths. If they hit home or sound familiar, take a deeper look.

2023 Is (Almost) Here and Things Are Different in Franchise Recruitment!

Navigate 2023 with franchise insights: conversions, HR strength, tech efficiency, outbound leads. Let’s thrive!

Top Three Behaviors of Every Successful ROS® Manager

Top Three Behaviors of Every Successful ROS® Manager

Last month we witnessed history once again during the World Series.  Like baseball, franchise recruitment is a process.  It takes a long time to go from the initial call or first game to signing an agreement or the World Series.  One of the essential roles in franchise recruitment is your ROS® Manager; think of them like […]

Don’t Fall for These 2 Myths Killing Franchise Recruitment

There are two myths in franchise recruiting that need to be discredited. Myth #1: “None of these leads has money! They’re not financially qualified.” Myth #2: “It’s not the right time to open a business.” As a franchise executive or recruitment leader, if you are hearing versions of these myths from your recruitment team, you have a […]